Guerrino De Luca is the Government Director and chairman of the board of directors of Logitech Global S.A., a computer peripherals manufacturer and tool provider.
He was once prior to now the CEO of Logitech and spent a couple of years at Apple Inc., surviving as Apple‘s government VP of Global Promoting.
Key Takeaways
- Guerrino De Luca is most well known for primary Logitech Global SA, a manufacturer of laptop peripherals and tool headquartered in Switzerland.
- De Luca spent 10 years at Apple Inc. in quite a lot of positions from 1987 to 1997, in the end for the reason that SVP of promoting.
- Nowadays, De Luca is the Government Director of Logitech and chairman of its board.
Investopedia / Alison Czinkota
Early Life and Education
Born in Italy in 1952, Guerrino De Luca holds an undergraduate level in electrical engineering from the School of Rome.
He began his occupation with Olivetti S.p.A., an Italian laptop company that was once well known for its vanguard design and leading edge employment insurance coverage insurance policies. He rose all through the ranks to complete his tenure there for the reason that director of the networking products division.
Notable Accomplishments
Apple Inc.
De Luca joined Apple Computer (AAPL) in 1987 and in spite of everything grow to be the director of European promoting and advertising and vp of industrial promoting and advertising. He was once appointed president and chief government officer of Claris Corporate, a personal computing tool supplier and a former subsidiary of Apple, from 1995–97. In 1997 he grow to be the Government Vice President for Global Promoting at Apple.
Logitech Global S.A.
De Luca was once President and CEO of Logitech (LOGI) from 1998 to 2008 quicker than being succeeded by the use of Gerald P. Quindlen. As CEO, De Luca grew Logitech each and every by the use of acquisitions and herbal expansion.
All through his tenure, De Luca upper annual profits from $400 million to larger than $2.1 billion and dealing income from $16 million to larger than $230 million. He helped Logitech make larger its trade from manufacturing laptop mice to webcams, on-line sport controllers, laptop audio machine, handheld apparatus, and headsets.
De Luca struck provides with Hewlett Packard and Dell Computer to make the computer peripherals, at the side of mice and presentations, as part of systems presented to consumers. He moreover pushed to diversify the company by the use of acquiring QuickCam® PC, the video virtual digicam unit of webcam manufacturer Connectix for $25 million in 1998.
Webcams grow to be a vital part of Logitech’s trade, and Logitech’s point of interest on peripherals helped it local weather the bursting of the dotcom bubble in 2001.
Retirement as CEO of Logitech
In 2008, after ten years as CEO of Logitech, De Luca retired. In keeping with the Logitech internet web page, “From 2008 to September 2019, Mr. De Luca served handiest as chair of the board, except for from July 2011 by the use of December 2012, when he resumed the chief control place prior to turning it over to Bracken Darrell in January 2013.”
Since 2019, De Luca has been the Government Director at Logitech and serves as chairman of its board of directors.
Reputation and Legacy
De Luca is known as an innovator in products and design for laptop products that concentrate on the human interface. From his early experience at Olivetti and Apple to his transformation of Logitech to a vital producer of laptop peripherals, De Luca advanced a reputation as a producer of leading edge products.
Along side his provide place for the reason that Government Director at Logitech, De Luca is also on the board of Nielsen Holdings PLC. since 2017.
In January 2001 De Luca dyed his hair pink quicker than a meeting with Zurich bankers, which he had promised to do if his product sales personnel met their goals for 2000.
Who Is the Provide CEO of Logitech?
The CEO of Logitech since 2013 is Bracken Darrell.
What Forms of Products Does Logitech Make?
Logitech could be very highest known for growing and selling laptop peripherals harking back to webcams, wireless mice and keyboards, sport controllers, audio machine, and a long way flung controls.
Where Is Logitech Based totally?
Logitech, S.A. is based mostly in Lausanne, Switzerland with a U.S. headquarters in Newark, California. The company has offices all through Europe, Asia, Oceania, and the Americas.
The Bottom Line
Guerrino De Luca is credited with emerging Logitech from a moderately small laptop {{hardware}} producer to some of the important world’s largest and widely recognized peripherals firms, primary Logitech into new markets harking back to Webcams, sport controllers, and remotes. Taking cues from his time at Apple underneath Steve Jobs, De Luca paid additional attention to design and ergonomics, rising products that consumers snapped up for their capacity and elegance.
